Reply to Sor Filotea de la Cruz Essay Example | Topics and Well Written Essays - 750 words

Reply to Sor Filotea de la Cruz - Essay Example The letter highlights the efforts this lady has taken to gain knowledge in order to alleviate ignorance. It campaigns for equality in opportunities to both men and women by women rising to their feet and grabbing chances of obtaining erudition. Women lack competence because of deficient of education. In the most important parts of the letter, the nun talks about stereotyping. How she fought odds and wished to be treated like a man with respect and being given equal opportunities like them. She however was respectful to orders and instructions so that her religious values cannot be eroded. It was also mandatory for a woman to be reverential and submissive to men and any one of older age. She yearned for education and dreamt of even going to the university as boys did. She abstained from certain foods for fear of being dumb as they claim they made one. She wanted an equal place as the other gender but it clearly was not possible at that time. She had a thirst for knowledge and did what she could in her capacity to learn of the most important things she felt she wanted to know about. In this letter she has claimed that the people in her relation criticized her inclination to knowledge citing that it would make her lose her religious strength and make her weak (Stephanie 45)Â  . Th is was the most difficult time for her because obviously support in any person’s Endeavour is always helpful. She loved their companionship and sometimes thought it deprived her of the chance to study. Jealousy, she learned was bound to happen towards an intelligent person especially if the person is a woman. Women are despised and their place regarded as the home only and it would be struggle if they ventured in territories where they are supposedly not to be. One particular example she has used is that of Peter who gained knowledge and was executed. The crown of thorns she has cited, after it witnessed Christ’s persecution declare that aptitude is scorned.

E-commerce Marketing Plan Essay Example | Topics and Well Written Essays - 1250 words

E-commerce Marketing Plan - Essay Example Market Summary â€Å"FISH FIELD LLC is a fishing tackle manufacturer, importer and wholesaler in Oregon.† (Fish Field, 2011) The company is a specialist in fishing equipments. Fish Field focuses more on ocean fishing though the company has significant presence in fresh water fishing too. What started as just a small company is now an established fishing equipment brand in the region. Being located in Oregon, the major market of the company is Oregon itself. But the company also has reasonable sales from other major states through its online sales of the equipments. The current customer groups of the company include both professional fishermen as well as hobbyists. But the larger portion consists of professional fishermen. The company has a huge portfolio of products that cater to the various needs of the customers. The products of the company are currently classified under categories such as fly fishing, general fishing, sea fishing, centerpin fishing and outdoor sport. The co mpany sells around sixty three products through these categories. Fish Field is planning to expand its market by targeting more customer groups. In order to increase the sales of the products, the company will have to expand to other markets outside Oregon through its online presence. ... This marketing plan is also intended to target more of students of the age group 10 – 20. This is a very lucrative market segment for the company. Competition Some of the major fishing equipment suppliers in Oregon are Anglers Manufacturing Inc, Bandon Bait & Tackle Sea Food, Caddis Fly Angling Shop, Cascade Anglers, Cascade Crest Tools, Charlton Deep Sea Charters, Dan Craft Enterprises, Englund Marine Supply Company, Fish Rite Inc Boats, and Glenn Struble MFG. Most of these players have fishing boats in their product portfolio compared to that of Fish Filed. Though Fish Field does not have boat among its product categories, the fishing equipment portfolio of Fish Field is very large than most of these players. This is where the company differentiates itself from other major players in the market. Fish Filed also differentiates from its competitors through its sophisticated online sales presence. Most of the products of Fish Field are sold through its online portal. Most of th e competitors maintain their own websites. Some of the competitors’ websites are just informative in nature. Such companies don’t sell products online. Caddis Fly, Bandon Bait, Cascade Anglers, Englund Marine and Fish Rite are the companies that just maintain informative websites. All other players listed above sells their merchandise online. If Fish Field is able to leverage more on its existing online presence, it can generate more sales than that of its competitors. Most of the competitors are not established brands in fishing equipments though there are few companies that have years of experience. Therefore, to generate better sales, Fish Field should first establish its brand name or make its brand name visible to the prospective customers. Since Fish Field